Enhancing Romance Through Packaging Design For a Line of Sensual Candles
Deliverables
Naming
Logo Design
Brand Identity
Packaging Design
Logo Design
Brand Identity
Packaging Design
Sinn are intimate candles that give the perfect balance of scent and mood to enhance your romantic moments. Hand poured to perfection, these scented candles are made with natural soy wax with a blend of essential oils and each candle burns for up to 75 hours.
Mission & Challenges
sinn’s mission is to re-ignite and connect partners on a deeper level, to make the bedtimes and mornings sacred places. Our main challenge was to come up with the product names and then craft a design that is sensual and inviting, but not overly sexual.
The Output & Impact
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Brand Awareness
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Revenue Growth
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Customer Engagement
After testing a few packaging options, we’ve ended up with a dark-purple/maroon color scheme, combined with the sleek modern serif typography, which we combined with the unique visuals. The main theme is a sensual abstract smoke, blended into the packaging and other visuals. The logo is a cool idea, where we used a letter S and turned it into a candle flame. Impacts are yet to be measured.
Client’s Words
Sooo excited to see my new brand rocking! Thank you Insigniada for helping me visualize and achieve my new dreams. Working with you was really easy and friendly and I will definitely recommend you to my network.
– Eva M. Solis, Founder / sinn candles
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